When Megyn Kelly left Fox News Channel for a lucrative contract with NBC, many assumed NBC had pulled off a coup in wooing away a popular prime time cable news anchor.
But Kelly has not adapted well in the change from prime time news to morning show gossip and her ratings have really struggled over the past several months, even pulling down viewership for other programs in NBC’s morning lineup.
As such, the New York Post’s Page Six reported that NBC is now considering shifting Kelly’s program to one hour later in the morning in the hope that it will stem the ratings damage it was doing.
Should the shift occur, Kelly would essentially swap time slots with the final hour of the “Today” program which airs at 10 am ET and is hosted by Kathie Lee Gifford and Hoda Kotb.
While Kelly’s program in the 9 am hour had seen a drop-off of 32 percent of viewers for that slot from last year, few of those viewers returned to see Lee and Kotb’s 10 am show, which resulted in the ratings for their popular program falling by 26 percent as well.
As a side benefit to the potential shift, Kotb would then be able to complete all of her on-air duties in one three-hour sitting, as she already co-hosts the 7-9 am time slot with Savannah Guthrie.
Since that time slot had already been doing well in terms of ratings, it is hoped that tacking the final hour of “Today” onto the tail end of the first two hours would help that final hours ratings increase. Furthermore, it would provide a more solid lead-in to Kelly’s program at 10 am.
“It’s the smart move,” stated an NBC insider of the potential move. “At the very least that limits the damage already done to Hoda and Kathie Lee — maybe with a strong lead-in from ‘Today’ at 9 a.m., they’ll even pick up some of the viewers they lost since Megyn went on the air.”
Left unmentioned is the astonishing lack of return on investment NBC has received thus far from Kelly, whose ratings have come nowhere close to justifying the $20 million contract she was offered to leave Fox News.
In truth, it may not matter much what time slot NBC sticks Megyn Kelly in as far as ratings go, as viewers across the political spectrum have largely tuned Kelly out.
[show_poll poll_id=402]
Once a beloved star at Fox News, Kelly lost a lot of viewer support when she went full-on anti-Trump with regard to her coverage of the candidate-turned-president.
NBC may have thought Kelly’s anti-Trump stance would win over liberal viewers, but that simply hasn’t happened either, and now they are left with an overpaid TV host that nobody really wants to watch.
840 Responses
I absolutely love your site.. Excellent colors & theme. Did you develop this web site yourself? Please reply back as I’m hoping to create my own blog and want to know where you got this from or exactly what the theme is called. Thank you!
Greetings! Very helpful advice within this post! It’s the little changes that make the largest changes. Many thanks for sharing!
That is a great tip particularly to those fresh to the blogosphere. Simple but very accurate information… Many thanks for sharing this one. A must read post!
Thanks for every other informative website. Where else may just I am getting that kind of information written in such a perfect manner? I have a undertaking that I am simply now working on, and I’ve been at the glance out for such information.|
Everything is very open with a precise description of the issues. It was really informative. Your website is very useful. Thanks for sharing!
I really like it when people come together and share views. Great site, stick with it!
Way cool! Some extremely valid points! I appreciate you penning this write-up plus the rest of the site is also very good.
It’s going to be finish of mine day, except before end I am reading this wonderful article to increase my experience.|
I take pleasure in, result in I found exactly what I used to be having a look for. You’ve ended my 4 day lengthy hunt! God Bless you man. Have a great day. Bye|
Unquestionably believe that which you said. Your favorite justification appeared to be on the internet the simplest thing to be aware of. I say to you, I certainly get irked while people consider worries that they plainly do not know about. You managed to hit the nail upon the top as well as defined out the whole thing without having side effect , people can take a signal. Will likely be back to get more. Thanks|
Good day! I could have sworn I’ve visited this web site before but after browsing through some of the articles I realized it’s new to me. Regardless, I’m certainly delighted I came across it and I’ll be bookmarking it and checking back regularly!|
Hello my friend! I wish to say that this article is amazing, great written and come with approximately all significant infos. I’d like to look more posts like this .|
Ahaa, its nice dialogue about this paragraph here at this webpage, I have read all that, so at this time me also commenting here.|
Wow, that’s what I was seeking for, what a data! existing here at this website, thanks admin of this web page.|
You’re so cool! I don’t suppose I’ve read through something like this before. So good to discover another person with genuine thoughts on this issue. Seriously.. thank you for starting this up. This website is something that is required on the internet, someone with a bit of originality!|
I would like to thank you for the efforts you’ve put in writing this site. I am hoping to view the same high-grade blog posts from you in the future as well. In fact, your creative writing abilities has encouraged me to get my very own blog now ;)|
An outstanding share! I’ve just forwarded this onto a co-worker who had been conducting a little research on this. And he in fact ordered me dinner simply because I discovered it for him… lol. So let me reword this…. Thanks for the meal!! But yeah, thanks for spending time to talk about this topic here on your site.|
bookmarked!!, I love your blog!
Good post. I am going through many of these issues as well..
Wonderful article! We are linking to this particularly great article on our website. Keep up the good writing.
746412 435606Aw, this was a genuinely good post. In concept I wish to put in writing like this in addition ?taking time and actual effort to make an exceptional write-up?however what can I say?I procrastinate alot and by no indicates seem to get something done. 840478
bookmarked!!, I really like your web site!
I couldn’t resist commenting. Well written!
711272 445397very good day, your site is truly unquie. Anways, i do appreciate your function 637288
Hi there would you mind letting me know which webhost you’re working with? I’ve loaded your blog in 3 different web browsers and I must say this blog loads a lot faster then most. Can you suggest a good internet hosting provider at a fair price? Thanks, I appreciate it!|
Excellent site you have here.. It’s difficult to find high-quality writing like yours nowadays. I seriously appreciate people like you! Take care!!
Way cool! Some extremely valid points! I appreciate you writing this write-up plus the rest of the site is really good.
Asking questions are really pleasant thing if you are not understanding something totally, however this paragraph gives nice understanding even.|
This is my first time pay a quick visit at here and i am genuinely happy to read all at alone place.|
This is a topic which is near to my heart… Thank you! Exactly where are your contact details though?
continuously i used to read smaller content that as well clear their motive, and that is also happening with this paragraph which I am reading here.|
Excellent article. I will be going through some of these issues as well..|
I savor, lead to I discovered just what I was taking a look for. You have ended my 4 day lengthy hunt! God Bless you man. Have a great day. Bye|
After looking into a handful of the blog posts on your site, I really like your technique of blogging. I book marked it to my bookmark webpage list and will be checking back in the near future. Please visit my web site as well and tell me what you think.|
Thank you for the good writeup. It in fact was a amusement account it. Look advanced to far added agreeable from you! By the way, how can we communicate?|
Hurrah, that’s what I was seeking for, what a data! present here at this weblog, thanks admin of this website.|
Fantastic goods from you, man. I have understand your stuff previous to and you’re just extremely great. I really like what you’ve acquired here, really like what you’re stating and the way in which you say it. You make it enjoyable and you still take care of to keep it smart. I can’t wait to read much more from you. This is actually a great site.|
I visited various blogs however the audio quality for audio songs present at this website is really excellent.|
I blog frequently and I seriously appreciate your information. This article has truly peaked my interest. I will book mark your site and keep checking for new details about once per week. I subscribed to your Feed as well.|
I’ve learn several just right stuff here. Certainly worth bookmarking for revisiting. I wonder how much effort you place to make any such magnificent informative web site.|